As the internet grows, so do the number of local searches. Keep reading to learn about a few SEO tips that will maximize your success.
One of the easiest SEO tips that you can use is to create optimized local classified ads. This is a simple way to take advantage of local search efforts because the big search engines really like those kinds of sites and the more you use them the more likely it is that you can send targeted local traffic to your business's website. When you are beginning your efforts you should start with Craigslist because it is the most popular classified web site on the internet. What you need to do is make a regular habit of posting optimized ads to Craigslist to help your business. Your ads need to be targeted specifically for your market. Take care that your ad is simple and not garish. When you create an ad put a lot of effort into the title of the ad because that is what will catch the attention of people looking for your business. Use your keyword phrase in the title along with your city and state. You might think of your Craigslist ad as a landing page of sorts because, if you pay attention, you'll see that often the ads on Craiglist are higher ranked than the websites they advertise. A good strategy for Craigslist is to use it as a channel for funneling traffic to your website, which is your main goal. Apart from that, you can use USFreeAds, which doesn't work as well as Craigslist, but nevertheless it can give you a good response since it is a well ranked classified oriented site. You can either try to piggy back your site's traffic from the classifieds sites but your main goal should be to simply use them to send targeted traffic to your business directly. Most local websites that are targeted by local businesses are fine with the idea of a business owner asking customers to log on to the site and leave reviews (Yelp is a good example of this). Because the sites allow this and because it helps you with your local SEO efforts why aren't you doing it already? Make sure you mention it in your email signatures, thank you page of your contact form, invoices, etc. It doesn't have to be hard, just a quick "we'd really appreciate it if you could take a moment to review our company on Local Website Of Your Choice. Dot." Even though you won't be able to control the content and you cannot ask for them to be favorable or harsh, they will add credibility and make you look more reliable to your potential clients. No matter what else you try to do, make sure you use this one tip because it has the potential to help you grow your business by leaps and bounds.
To improve your current efforts with this form of strategy, something you could use would be Info Prodigy.
The search engines will also look favorably upon your site if you can get quality local websites to link back to you. Try to get listed by well regarded groups in your area, such as the Chamber of Commerce or Better Business Bureau, as these are the kind of links that give you the most pull. If you do a local search for terms such as "business directories" you will find more suggestions you can use. This process will supply you with a number of websites that it would be very useful to get a listing from. You can do all of this very quickly, and the potential long term benefits are great.
In conclusion, by keeping these local SEO strategies in mind, you can get more traffic and better ranking for your local business. Another great tool that I would highly recommend you take a look at would be Info Prodigy, a innovative emerging phenomenon!
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